Function/solution
Dyed with help from nature
People have always been fascinated by nature’s colours and harnessed them to dye clothes and other textiles. We’ve revived this tradition. For VALLASÅN towel in light green, we use dye extracted from agricultural residue of the saw palmetto plant. This is what gives the towel its earthy tone. Adding to the beauty, the lightweight (285 g/m²) towel is made of a soft, cotton/viscose blend with a waffle texture that makes it absorbent and fast-drying.