"IKEA PS 1995 clock has a shape that looks like an old Swedish Mora clock from the province of Dalarna or a guitar. I like the combination of convex and concave lines. The biggest challenge was in creating a soft curvy body that still had a clear, graphic shape. The final result is like an icon for clocks, which also works as a practical storage place for small things. It's very recognizable. I hope you find the clock both fun and useful."

Steel has unique characteristics when it is stretched and shaped since it remains strong. It provides strength to everything from skyscrapers and cars to bed frames and outdoor furniture. The steel industry is moving in the direction of more energy-efficient production and stronger steel qualities. It doesn’t lose any of its properties when recycled and today steel is one of the most recycled materials in the world.