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Since the launch of the first blue FRAKTA bag in 1996, it has become a global design icon – a spacious, durable and reliable companion for carrying and storing basically anything. So how do you improve something that already seems perfect?
One way is to increase the percentage of recycled material that it’s made from. “In 2017, we added 60% recycled material to the material mix,” says Anna Dal Santo, who works with product development. “Now we’re taking the next big step and increasing it to 90%, while at least 70% of this comes from packaging that has been used in the food or plastic industries.” But the team wanted to push the envelope even further. “Until now, it has been difficult to make the bag from recycled materials while also preparing it for recycling – we’ve always had to make a choice,” Anna explains. “We wanted to challenge this limitation.”
When products are to be made recyclable, production often becomes more complex, with costs and prices being higher. “To avoid this, we needed to use the material smarter while still meeting our tough quality requirements,” Anna continues. This was especially true of the laminated fabric, which has a reinforcing layer that also gives the bag its glossy, water-repellent surface. “Developing a material where both the base fabric and the lamination are made from recycled raw materials, and which is also recyclable, was no easy task. At least not while maintaining the strength of the fabric. When we succeeded in doing so for FRAKTA, it was a big breakthrough.”
A well-functioning recycling infrastructure is still not a given in all countries. “It’s true, but that shouldn’t stop us. We want to be one step ahead and push for positive development,” Anna explains. The best part is that FRAKTA is still FRAKTA – just as spacious, in lovely blue and just as unmistakably IKEA. Only better now. “We’re preserving and future-proofing a design icon all at the same time,” Anna concludes with a smile.
Since its debut in the 1990s, this versatile classic has been used in all kinds of ways around the world. Everything from luxury fashion brands to DIY enthusiasts have been inspired by the simplicity, flexibility and durability of the design. The bag has undergone rigorous testing to ensure that it can withstand a load of 25 kilos – day in and day out.
Tricky question – but allow us to explain what we’ve done to make FRAKTA as sustainable as possible. More than 90% of the bag is made from recycled material, of which at least 70% is plastic with a previous life in the food or plastic industry, like jumbo bags for milk powder or food containers. We added a small percentage of pigment and virgin material to give the bag its iconic blue colour and to ensure its durability and that it enjoys a long life, carrying up to 25 kg.
Article no 206.111.08
| Length: | 55 cm |
| Depth: | 37 cm |
| Height: | 35 cm |
| Max. load: | 25 kg |
| Volume: | 71 l |
| Article no: | 206.111.08 |
| Packages: | 1 |
| Length: | 35 cm |
| Width: | 22 cm |
| Height: | 1 cm |
| Weight Gross: | 0,11 kg |
| Weight Net: | 0,11 kg |
| Volume per package: | 0,4 l |